Philosophy Mother’s Day Campaign
About: Philosophy 2023 Mother’s Day campaign visuals used across social, paid media, product pages and visual merchandising. Creative concept celebrated the idea that an expression of love and adoration is wearing your mother’s clothes and embracing the extra room there is to grow into.
Company: Coty Inc
Role: Art Direction
Photographer: Emma Anderson
Wardrobe Stylist: Valerie Duardo
Groomer: Andie Markoe Byrne
Set Designer: Catherine Pearson